Post by account_disabled on Feb 28, 2024 18:49:18 GMT 10
The strategies for climbing the search engine rankings, the one that has brought the most success to my blog has been On-Page SEO . It seems obvious to continue talking about it, and now there is no web marketing blog in which the importance of inserting keywords within the infamous H1 tag is not mentioned. However, it is always good to refresh your memory , and above all to add something new. By thoroughly analyzing the complexity of positioning, we come to the conclusion that choosing the best strategies to create perfect On-Page SEO is not enough to see your site positioned on the first pages of Google . There are many factors that determine success or failure, including linkbuilding , site opening speed, interaction with social media, code cleanliness and much more. However, it is always important to tackle one topic at a time; and, the one I chose, is undoubtedly the most important. Let's start with the type of article. Google's algorithm has one and only purpose: to return the most relevant results to offer users exceptional content.
Once upon a time, just a few tricks were enough to position a website at the Paraguay Phone Number top of the rankings: it was enough to do a little spam and insert the keywords into areas of the site invisible to users, but readable by Google's spiders. All this no longer exists. As is known, in fact, since the advent of Penguin, the movement has become "content is king" . Content is the only thing that matters. But is it really like that? Doing any search on Google, you can notice that in the first ten positions there are almost always very relevant and good value results. For this reason it can be said that the algorithm has achieved its goal in some way. However, digging into the results positioned worse , on the third or fourth page, you often find articles that are much more relevant and even of much greater value than those on the first page. From all this a first concept can be deduced: – to position your article you must necessarily create valuable content , or in any case content that is attractive enough for search engines. Clean, easy to read and quite large in size (no shorter than 300 words, although personally I would increase the minimum limit to 500 words).
But this is not enough to obtain a good positioning. So what really makes the difference? Simple, all those factors that I listed earlier. First of all, On-Page SEO. How to find the right keywords To find keywords without spending money on paid services, using Google's keyword planner tool can be a great place to start . Once you have created an account, simply go to the "tools keyword planner tool" section and click on "search for new keywords using a phrase, a website or a category" At this point, simply enter the word or phrase you want to search for and filter the results for a competition of your choice . For newly built blogs, without stable linkbuilding and with few shares, it is essential to filter the results for low competition. This way it will be easier to obtain a good positioning. At this point the tool will show a series of possible keywords, which can be used for On-Page SEO. Use Yoast SEO to improve your ranking There are many reasons for deciding to improve your positioning. A clear example is the difficulty of being able to sell handmade products online . I receive many requests on how to improve your positioning to increase the number of sales.
Once upon a time, just a few tricks were enough to position a website at the Paraguay Phone Number top of the rankings: it was enough to do a little spam and insert the keywords into areas of the site invisible to users, but readable by Google's spiders. All this no longer exists. As is known, in fact, since the advent of Penguin, the movement has become "content is king" . Content is the only thing that matters. But is it really like that? Doing any search on Google, you can notice that in the first ten positions there are almost always very relevant and good value results. For this reason it can be said that the algorithm has achieved its goal in some way. However, digging into the results positioned worse , on the third or fourth page, you often find articles that are much more relevant and even of much greater value than those on the first page. From all this a first concept can be deduced: – to position your article you must necessarily create valuable content , or in any case content that is attractive enough for search engines. Clean, easy to read and quite large in size (no shorter than 300 words, although personally I would increase the minimum limit to 500 words).
But this is not enough to obtain a good positioning. So what really makes the difference? Simple, all those factors that I listed earlier. First of all, On-Page SEO. How to find the right keywords To find keywords without spending money on paid services, using Google's keyword planner tool can be a great place to start . Once you have created an account, simply go to the "tools keyword planner tool" section and click on "search for new keywords using a phrase, a website or a category" At this point, simply enter the word or phrase you want to search for and filter the results for a competition of your choice . For newly built blogs, without stable linkbuilding and with few shares, it is essential to filter the results for low competition. This way it will be easier to obtain a good positioning. At this point the tool will show a series of possible keywords, which can be used for On-Page SEO. Use Yoast SEO to improve your ranking There are many reasons for deciding to improve your positioning. A clear example is the difficulty of being able to sell handmade products online . I receive many requests on how to improve your positioning to increase the number of sales.